SURGE DEFENDER™ CAMPAIGN
FOR GEORGIA POWER
Promoting Georgia Power's SurgeDefender product, this campaign includes outdoor, social media, online banners, online video, page takeover, print, posters, door hangs, email and traditional direct mail.
SURGE DEFENDER™ CAMPAIGN
FOR GEORGIA POWER
Promoting Georgia Power's SurgeDefender product, this campaign includes outdoor, social media, online banners, online video, page takeover, print, posters, door hangs, email and traditional direct mail.
SHAW MOM BLOG
For this PR project, I was tasked to develop a design for Shaw’s Mom Blog Council, a six-month campaign that's incorporated into event materials.
Shaw’s goal was to communicate their style and performance benefits to moms, who are especially likely to purchase carpet for kid-friendly rooms due to its softness, warmth, durability and noise reduction benefits. The way to do this was by connecting with design-savvy mom bloggers and their readers to increase sales.